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In this interactive presentation on creative climate change and natural disaster communication, explore practical strategies and hands-on activities to craft engaging messages for a wide variety of audiences.
Presenters offer practical strategies for improving climate communication, including tips for simplifying technical content, examples of successful creative campaigns, and ways to apply these techniques to your projects. Examine innovative approaches, such as public art installations and performance-based storytelling, that can help planners move beyond traditional communication methods to connect with communities more meaningfully.
A hands-on activity is designed to spark creative thinking and experimentation with both visual and written communication. Collaborate to craft resilience messages through artwork, storytelling, and short written pieces.
Creative communication can make climate and natural disaster information more accessible, relatable, and culturally relevant, promoting deeper connections and trust. While this presentation focuses on climate change and disasters, the fundamentals of sound communication translate to a variety of planning needs. Closed Captioning
Learning Objectives:
Discover innovative approaches for communicating about climate and disaster resiliency.
Practice using visual and written tools to develop creative, engaging messaging.
Use creative strategies to frame climate challenges in ways that drive action and collaboration.